The West Midlands Vegan Festival at the weekend saw an increase of well over 1,000 visitors compared to last year.
It was the biggest ever in its nine year history, with over 6,000 over the weekend, up from 4,700 last year.
The increase reflects the growing number of vegans in Great Britain – over half a million, according to polling commissioned by The Vegan Society in partnership with VTJ sister publication Vegan Life magazine.
Event organiser Kevin White said: “I’m really proud of this year’s show. We’ve had an amazing turnout, some wonderful feedback and many more people saying that they’ll be going vegan as a result of attending. It was our most successful festival to date, with a 1,000+ increase in visitors over the weekend. Veganism is now a fashionable and accessible lifestyle choice and this event has given many people all the answers they’ve needed to enable them to achieve their dream of going vegan, too.”
“I feel inspired for next year – and am currently busy planning a big expansion for the event’s 10th Anniversary Special, which will be my most ambitious challenge yet – with more attractions, stalls and space than ever before. This will be a unique event, on a massive scale, promoting and celebrating the vegan lifestyle like never before.”