A delivery service suitable for the needs of babies who are on a vegan diet is set to be launched.
The plant-based delivery service will cater specifically for those children aged 4 months-2 years and will initially launch in Illinois. Little Harvest say they “are super excited to offer fresh, local, baby and tot meals delivered fresh to your door.”
The meal service will mainly be a subscription service, starting at $3.27 per day, and delivered in biodegradable cooler boxes within 24 hours of preparation.
The company founder, Ashley Gilday, wants to make it easier for families with young children to eat healthier plant-based meals. On why she decided to target the vegan market, she said: “It is a core value of the company and what we based our model off of.”
Gilday plans to expand the company over the next year in order to supply most of the Midwest.
The Academy of Nutrition and Dietetics last year published a paper on the benefits of a vegan diet in reducing risk of certain health conditions.
Heather Ruyssell, dietitian commented: “They contain plenty of fruit, vegetables, whole grains, pulses, nuts and seeds, and research suggests that the nutritional quality of balanced vegan diets is higher than that of non-vegan diets.”