Rowntree’s bring out new vegan Fruit Pastilles
Confectionary giant Rowntree’s launch new vegan fruit pastilles variety
New Dessert Pastilles come in four zingy flavours – mango sorbet, blueberry pie, cherry Bakewell and apple crumble.
The vegan fruit pastilles are currently available in 139g sharing bags, at a price of £1.29.
Similar to the rest of the range, Dessert Pastilles are vegan-friendly. Nestlé brought in the new recipe in 2020 after trialling over 30 different creations so that they could remove the gelatine, but keep the sweets’ iconic chew.
In a statement sent to Vegan Trade Journal, Meg Miller, Brand Manager for Rowntree’s said: “There has been an incredible response to our slightly softer, vegan-friendly Fruit Pastilles and we’re delighted consumers agree that the chew remains as fabulously fruity as ever.”
“Now, we are introducing an innovative twist on our classic pastilles with four on-trend flavours that evoke the taste of some of the nation’s best loved puddings.”
“Our technicians had a lot of fun creating Dessert Pastilles, and we think they have done an amazing job. We hope consumers love them as much as we do!”
You will be able to find the new vegan-friendly Dessert Pastilles across the UK and Ireland from the start of February. They will be stocked in most major retailers and convenience stores.