H&M Launch sustainable and eco-conscious Fashion Line

High street fashion retailer H&M has launched a new range of sustainable and eco-conscious fashion wear.

The Swedish clothing company revealed last week that the sustainable and eco-conscious line The Conscious Collection is made up of ethical and cruelty-free fabrics such as pineapple and citrus fibres. The range is their push towards a more sustainable way of producing fashion.

Their website also states that the range offers ‘environmentally-friendly capsule collections made out of sustainable or recycled materials’. This coincides with their garment recycling program, a scheme that encourages customers to donate their lightly worn or unused clothing (of any brand) to their garment recycling box. In turn, H&M offers a 15% dicount off their entire purchase.

Over half of the materials the brand uses to make their garments are either recycled, organic or sustainable, which they hope will encourage their customers to take a more responsible approach to clothes shopping whilst remaining on trend, stating that ‘fashion has a place on both the red carpet as well as a natural part of our day-to-day lives is just one of the ways in which we are pushing the development forward towards a more sustainable fashion future’.

 

For more information, visit the H&M website.

 

4 Comments

  1. jeans for men on September 18, 2019 at 11:17 am

    Men Jeans – Shop from the latest range of comfortable & trendy regular jeans, low waist jeans etc for men in India. Buy Jeans for Mens from top brands Shopbullz.in. Buy men’s jeans online in India at best price. We offer different stylish jeans options – ripped, jogger, denim, torn, ankle length, cargo, skinny, slim fit, biker, faded and more.Also a chance to win Free iPhone XS MAX.

  2. men t shirt on September 18, 2019 at 11:17 am

    Men Tshirts – Buy full & half sleeve round neck T-shirts online for men at Shopbullz.in. Shop for polo & cotton t shirts for men at best prices in India.Explore trendy collection of printed & solid t-shirts & polos from top brands like US Polo, United Colors of Benetton, Jack & Jones & more.Also a chance to win Free iPhone XS MAX.

  3. online shopping on September 18, 2019 at 11:17 am

    Shopbullz-Online shopping from the biggest selection of books, magazines, music, DVDs, videos, electronics, computers, software, apparel & accessories, shoes, jewelry, tools & hardware, housewares, furniture, sporting goods, beauty & personal care, broadband & dsl, gourmet food & just about anything else.

  4. jignovshopping on February 18, 2020 at 1:48 pm

    i really like this Article… thanks for sharing this post… it’s very useful for buyers.

Leave a Comment





Advertisement