A new report has found that there is a lot of room for growth in the market for cruelty-free cosmetics.
The report, by Market Research Future, predicts a 6.1 per cent growth in the next six years:
“High focus on Research and Development has led to innovations in the product line and use of natural harmless chemicals”
This is potentially very good news for vegans everywhere – with more cruelty-free cosmetics products set to hit the market over the next half a decade, there should be much more choice when it comes to cosmetics – but most importantly, less animals will have to endure testing.
Top exporters of cruelty-free cosmetic products include France, Germany, India and New Zealand.
Guardian beauty editor Sali Hughes agrees with the idea that the market for cruelty-free cosmetic products is on the rise:
“The cruelty-free (no animal testing), vegetarian (no by-products of animal slaughter) and vegan (no animal ingredients at all) beauty market has exploded in recent years”.
“Nowadays even the large beauty companies are releasing exceptionally good vegetarian and vegan products”.
Hughes notes that cosmetic choice has expanded rapidly for vegans, in line with the overall increase in the number of vegans in recent years, but mentions that that is not the only reason:
This is driven not only by a surge in young people becoming vegan… but by everyday consumers who broadly agree that the harming of animals in the pursuit of beauty is pretty indefensible.”
“It is entirely possible to maintain your principles without sacrificing either luxury or performance”.
Last month, UK High Street chain Superdrug released a range of vegan-friendly, cruelty-free cosmetics products to their range.